Privacy Policy
Preamble
With the following privacy policy, we would like to inform you about which types of your personal data (hereinafter also briefly referred to as “data”) we process for which purposes and to what extent. The privacy policy applies to all processing of personal data carried out by us, both in the context of providing our services and, in particular, on our websites, in mobile applications, as well as within external online presences, such as our social media profiles (hereinafter collectively referred to as the “online offering”).
The terms used are not gender-specific.
Status: 14 September 2023
Table of contents
Preamble
Controller
Contact for data protection officer
Overview of processing activities
Relevant legal bases
Disclosure of personal data
International data transfers
Deletion of data
Rights of data subjects
Use of cookies
Business services
Providers and services used in the course of business activities
Payment procedures
Provision of the online offering and web hosting
Contact and request management
Newsletter and electronic notifications
Web analysis, monitoring and optimization
Online marketing
Customer reviews and rating procedures
Presences in social networks (social media)
Plugins and embedded functions as well as content
Amendment and update of the privacy policy
Controller
Tobias Sohm
Greenfuture GmbH
Schrecken 390
6883 AU
Austria
Email address:
Contact for data protection officer
office@green-future.at
Relevant legal bases
Relevant legal bases under the GDPR: Below you will find an overview of the legal bases of the GDPR on which we process personal data. Please note that, in addition to the provisions of the GDPR, national data protection regulations may apply in your or our country of residence or seat. If, in individual cases, more specific legal bases are relevant, we will inform you of them in this privacy policy.
Consent (Art. 6(1)(a) GDPR) – The data subject has given consent to the processing of personal data concerning him or her for one or more specific purposes.
Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR) – Processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract.
Legal obligation (Art. 6(1)(c) GDPR) – Processing is necessary for compliance with a legal obligation to which the controller is subject.
Legitimate interests (Art. 6(1)(f) GDPR) – Processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data.
National data protection regulations in Austria: In addition to the data protection regulations of the GDPR, national data protection provisions apply in Austria. These include, in particular, the Federal Act on the Protection of Natural Persons in the Processing of Personal Data (Data Protection Act – DSG). The Data Protection Act contains, in particular, special provisions on the right of access, the right to rectification or deletion, the processing of special categories of personal data, processing for other purposes and transmission, as well as automated decision-making in individual cases.
Relevant legal bases under the Swiss Data Protection Act: If you are located in Switzerland, we process your data on the basis of the Federal Act on Data Protection (short “Swiss FADP”). This also applies if our processing of your data otherwise affects you in Switzerland and you are affected by the processing. The Swiss FADP does not generally provide (unlike, for example, the GDPR) that a legal basis must be stated for the processing of personal data. We only process personal data if the processing is lawful, carried out in good faith and is proportionate (Art. 6(1) and (2) Swiss FADP). Furthermore, we only collect personal data for a specific purpose that is recognizable to the data subject and only process it in a way that is compatible with this purpose (Art. 6(3) Swiss FADP).
Note on the applicability of the GDPR and the Swiss FADP: These data protection notices serve to provide information in accordance with both the Swiss Federal Act on Data Protection (Swiss FADP) and the General Data Protection Regulation (GDPR). For this reason, please note that, due to broader territorial application and comprehensibility, the terms of the GDPR are used. In particular, instead of the terms used in the Swiss FADP “processing” of “personal data,” “overriding interest,” and “particularly sensitive personal data,” the terms used in the GDPR “processing” of “personal data,” “legitimate interest,” and “special categories of data” are used. However, the legal meaning of the terms continues to be determined in the context of the applicability of the Swiss FADP in accordance with the Swiss FADP.
Overview of processing activities
The following overview summarizes the types of data processed and the purposes of their processing and refers to the data subjects.
Types of data processed
Inventory data.
Payment data.
Location data.
Contact data.
Content data.
Contract data.
Usage data.
Meta, communication and procedural data.
Event data (Facebook).
Categories of data subjects
Customers.
Interested parties.
Communication partners.
Users.
Business and contractual partners.
Purposes of processing
Provision of contractual services and fulfillment of contractual obligations.
Contact requests and communication.
Security measures.
Direct marketing.
Reach measurement.
Tracking.
Office and organizational procedures.
Remarketing.
Conversion measurement.
Audience building.
Administration and response to inquiries.
Feedback.
Marketing.
Profiles with user-related information.
Provision of our online offering and user-friendliness.
Information technology infrastructure.
Disclosure of personal data
In the course of our processing of personal data, it may occur that data is transmitted to other entities, companies, legally independent organizational units or persons, or disclosed to them. Recipients of this data can include, for example, service providers commissioned with IT tasks or providers of services and content that are embedded into a website. In such cases, we comply with the legal requirements and, in particular, conclude appropriate contracts or agreements with the recipients of your data that serve to protect your data.
Data transfer within the corporate group: We may transfer personal data to other companies within our corporate group or grant them access to this data. Insofar as this transfer takes place for administrative purposes, the transfer of data is based on our legitimate entrepreneurial and business interests or occurs insofar as it is necessary for the fulfillment of our contractual obligations, or if there is consent of the data subjects or a legal permission.
Data transfer within the organization: We may transfer personal data to other entities within our organization or grant them access to this data. Insofar as this transfer takes place for administrative purposes, the transfer of data is based on our legitimate entrepreneurial and business interests or occurs insofar as it is necessary for the fulfillment of our contractual obligations, or if there is consent of the data subjects or a legal permission.
International data transfers
Data processing in third countries: If we process data in a third country (i.e., outside the European Union (EU), the European Economic Area (EEA)) or processing takes place in the context of using services of third parties or the disclosure or transmission of data to other persons, entities or companies, this is done only in accordance with the legal requirements. If the level of data protection in the third country has been recognized by an adequacy decision (Art. 45 GDPR), this will serve as the basis for the data transfer. Otherwise, data transfers will only take place if the level of data protection is otherwise guaranteed, in particular by standard contractual clauses (Art. 46(2)(c) GDPR), explicit consent, or in the case of transmission that is necessary for the performance of a contract or by law (Art. 49(1) GDPR). Otherwise, we will inform you of the bases of the third-country transfer for each provider from the third country used by us, whereby the adequacy decisions shall take priority as the basis. Information on third-country transfers and existing adequacy decisions can be found in the information provided by the EU Commission: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection_de
EU–US Trans-Atlantic Data Privacy Framework: Within the framework of the so-called “Data Privacy Framework” (DPF), the EU Commission has likewise recognized the level of data protection as secure for certain companies from the USA within the scope of the adequacy decision of 10.07.2023. The list of certified companies as well as further information on the DPF can be found on the website of the US Department of Commerce at https://www.dataprivacyframework.gov/ (in English). We inform you within these data protection notices which of the service providers we use are certified under the Data Privacy Framework.
Disclosure of personal data abroad: In accordance with the Swiss Federal Act on Data Protection (FADP), we only disclose personal data abroad if adequate protection for the data subjects is guaranteed (Art. 16 Swiss FADP). If the Federal Council has not determined adequate protection (list: https://www.bj.admin.ch/bj/de/home/staat/datenschutz/internationales/anerkennung-staaten.html we take alternative security measures. These may include international treaties, specific guarantees, data protection clauses in contracts, standard data protection clauses approved by the Federal Data Protection and Information Commissioner (FDPIC), or company-internal data protection rules recognized in advance by the FDPIC or a competent data protection authority of another country.
According to Art. 16 of the Swiss FADP, exceptions for disclosure of data abroad may be permitted if certain conditions are met, including the consent of the data subject, contract processing, public interest, protection of life or physical integrity, publicly disclosed data, or data from a register provided for by law. Such disclosures are always made in compliance with legal requirements.
Deletion of data
The data we process will be deleted in accordance with the legal requirements as soon as consents permitting processing are revoked or other permissions cease to apply (e.g., if the purpose of the processing no longer applies or if they are no longer necessary for the purpose). If the data is not deleted because it is required for other and legally permissible purposes, its processing will be restricted to these purposes. That is, the data will be blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax law reasons or whose storage is necessary for the assertion, exercise or defense of legal claims or for the protection of the rights of another natural or legal person. Within the scope of our data protection notices, we may provide users with further information on the deletion and retention of data that specifically applies to the respective processing operations.
Rights of data subjects
Rights of data subjects under the GDPR: As data subjects under the GDPR, you are entitled to various rights, which arise in particular from Art. 15 to 21 GDPR:
Right to object: You have the right, on grounds relating to your particular situation, to object at any time to the processing of personal data concerning you which is based on Art. 6(1)(e) or (f) GDPR; this also applies to profiling based on those provisions. Where personal data concerning you is processed for direct marketing purposes, you have the right to object at any time to processing of personal data concerning you for such marketing; this also applies to profiling insofar as it is related to such direct marketing.
Right to withdraw consent: You have the right to withdraw consent given at any time.
Right of access: You have the right to obtain confirmation as to whether or not data concerning you is being processed and to obtain access to this data as well as to further information and a copy of the data in accordance with legal requirements.
Right to rectification: You have the right, in accordance with legal requirements, to request the completion of data concerning you or the rectification of inaccurate data concerning you.
Right to erasure and restriction of processing: You have the right, in accordance with legal requirements, to request that data concerning you be erased without undue delay, or, alternatively, to request restriction of processing of the data in accordance with legal requirements.
Right to data portability: You have the right to receive the data concerning you that you have provided to us in a structured, commonly used and machine-readable format in accordance with legal requirements or to request its transmission to another controller.
Complaint to a supervisory authority: In accordance with legal requirements and without prejudice to any other administrative or judicial remedy, you also have the right to lodge a complaint with a data protection supervisory authority, in particular the supervisory authority in the Member State of your habitual residence, the place of work or the place of the alleged infringement, if you consider that the processing of personal data relating to you infringes the GDPR.
Rights of data subjects under the Swiss FADP:
As a data subject, you have the following rights in accordance with the provisions of the Swiss FADP:
Right of access: You have the right to obtain confirmation as to whether personal data concerning you is being processed and to receive the information necessary to enable you to exercise your rights under this Act and to ensure transparent data processing.
Right to data delivery or transfer: You have the right to request delivery of your personal data that you have provided to us in a commonly used electronic format.
Right to rectification: You have the right to request the rectification of inaccurate personal data concerning you.
Right to object, erasure and destruction: You have the right to object to the processing of your data and to request that the personal data concerning you be erased or destroyed.
Use of cookies
Cookies are small text files or other storage markers that store information on end devices and read information from end devices. For example, they store the login status in a user account, a shopping cart content in an e-shop, the content accessed or functions used of an online offering. Cookies can also be used for different purposes, e.g., for the functionality, security and comfort of online offerings, as well as for creating analyses of visitor flows.
Notes on consent: We use cookies in accordance with legal provisions. Therefore, we obtain prior consent from users, unless this is not legally required. Consent is particularly not necessary if storing and reading the information, including cookies, is absolutely necessary to provide the users with a telemedia service expressly requested by them (i.e., our online offering). Absolutely necessary cookies generally include cookies with functions that serve the display and operability of the online offering, load balancing, security, storage of users’ preferences and choices, or similar purposes associated with providing the primary and secondary functions of the online offering requested by users. Revocable consent is clearly communicated to users and contains information about the respective cookie use.
Notes on data protection legal bases: The data protection legal basis on which we process users’ personal data with the help of cookies depends on whether we ask users for consent. If users consent, the legal basis for processing your data is the declared consent. Otherwise, the data processed with the help of cookies is processed on the basis of our legitimate interests (e.g., in the economical operation of our online offering and improving its usability) or, if this occurs in the context of fulfilling our contractual obligations, if the use of cookies is necessary to fulfill our contractual obligations. For which purposes the cookies are processed by us, we clarify in the course of this privacy policy or within our consent and processing procedures.
Storage duration: With regard to storage duration, the following types of cookies are distinguished:
Temporary cookies (also: session cookies): Temporary cookies are deleted at the latest after a user has left an online offering and closed their end device (e.g., browser or mobile application).
Persistent cookies: Persistent cookies remain stored even after the end device is closed. For example, the login status can be saved or preferred content displayed directly when the user visits a website again. Likewise, the data collected with the help of cookies can be used for reach measurement. If we do not provide users with explicit information on the type and storage duration of cookies (e.g., in the context of obtaining consent), users should assume that cookies are persistent and that the storage duration can be up to two years.
General notes on withdrawal and objection (so-called “opt-out”): Users can withdraw the consents they have given at any time and object to processing in accordance with legal requirements. For this purpose, users can, among other things, restrict the use of cookies in their browser settings (although this may also restrict the functionality of our online offering). An objection to the use of cookies for online marketing purposes can also be declared via the websites https://optout.aboutads.info and https://www.youronlinechoices.com/
Cookie settings / options to object:
JTL Shop Consent Manager
Legal bases: Legitimate interests (Art. 6(1)(f) GDPR). Consent (Art. 6(1)(a) GDPR).
Further notes on processing operations, procedures and services:
Processing of cookie data on the basis of consent: We use a cookie consent management procedure within which users’ consents to the use of cookies or the processing and providers mentioned in the context of the cookie consent management procedure are obtained, as well as managed and withdrawn by users. In this context, the declaration of consent is stored in order not to have to repeat its query and to be able to prove the consent in accordance with the legal obligation. Storage can take place server-side and/or in a cookie (so-called opt-in cookie, or with the help of comparable technologies) in order to be able to assign the consent to a user or their device. Subject to individual information on the providers of cookie management services, the following notes apply: The duration of storage of the consent can be up to two years. A pseudonymous user identifier is formed and stored together with the time of consent, details of the scope of consent (e.g., which categories of cookies and/or service providers) and the browser, system and end device used; Legal bases: Consent (Art. 6(1)(a) GDPR).
Business services
We process data of our contractual and business partners, e.g., customers and interested parties (collectively referred to as “contractual partners”), within the framework of contractual and comparable legal relationships and associated measures and within the framework of communication with the contractual partners (or pre-contractually), e.g., to answer inquiries.
We process this data in order to fulfill our contractual obligations. These include, in particular, obligations to provide the agreed services, any obligations to update, and remedy in the event of warranty and other performance disruptions. In addition, we process the data to protect our rights and for the purposes of administrative tasks associated with these obligations and corporate organization. Furthermore, we process the data on the basis of our legitimate interests in proper and economical business management and in security measures to protect our contractual partners and our business operations from misuse, threats to their data, secrets, information and rights (e.g., involvement of telecommunications, transport and other auxiliary services as well as subcontractors, banks, tax and legal advisors, payment service providers or tax authorities). Within the framework of applicable law, we only pass on the data of contractual partners to third parties insofar as this is necessary for the aforementioned purposes or for the fulfillment of legal obligations. Contractual partners are informed about further forms of processing, e.g., for marketing purposes, within this privacy policy.
We inform the contractual partners which data is required for the aforementioned purposes before or during data collection, e.g., in online forms, by special labeling (e.g., colors) or symbols (e.g., asterisks or similar), or personally.
We delete the data after the expiry of statutory warranty and comparable obligations, i.e., generally after 4 years, unless the data is stored in a customer account, e.g., as long as it must be retained for legal reasons for archiving. The statutory retention period for tax-relevant documents as well as for commercial books, inventories, opening balances, annual financial statements, the work instructions and other organizational documents required to understand these documents, and accounting records is ten years, and for received commercial and business letters and reproductions of the sent commercial and business letters six years. The period begins at the end of the calendar year in which the last entry was made in the book, the inventory, opening balance, annual financial statement or management report was prepared, the commercial or business letter was received or sent, or the accounting record was created, furthermore the recording was carried out or the other documents were created.
If we use third-party providers or platforms to provide our services, the terms and conditions and data protection notices of the respective third-party providers or platforms apply in the relationship between users and the providers.
Types of data processed: Inventory data (e.g., names, addresses); payment data (e.g., bank details, invoices, payment history); contact data (e.g., email, telephone numbers); contract data (e.g., subject matter of contract, term, customer category); usage data (e.g., websites visited, interest in content, access times). Meta, communication and procedural data (e.g., IP addresses, timestamps, identifiers, consent status).
Data subjects: Customers; interested parties. Business and contractual partners.
Purposes of processing: Provision of contractual services and fulfillment of contractual obligations; security measures; contact requests and communication; office and organizational procedures. Administration and response to inquiries.
Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR); legal obligation (Art. 6(1)(c) GDPR). Legitimate interests (Art. 6(1)(f) GDPR).
Further notes on processing operations, procedures and services:
Customer account: Customers can create an account within our online offering (e.g., customer or user account, “customer account” for short). If the registration of a customer account is required, customers will be informed of this as well as of the information required for registration. Customer accounts are not public and cannot be indexed by search engines. As part of registration and subsequent logins and uses of the customer account, we store customers’ IP addresses together with the access times, in order to be able to prove registration and prevent any misuse of the customer account. If the customer account is terminated, the data of the customer account will be deleted after the time of termination, provided that it is not retained for other purposes than provision in the customer account or must be retained for legal reasons (e.g., internal storage of customer data, order transactions or invoices). It is the responsibility of customers to back up their data upon termination of the customer account; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
Wishlist: Customers can create a product/wishlist. In this case, the products are stored within the framework of fulfilling our contractual obligations until the account is deleted, unless the product list entries are removed by the customer or we expressly inform the customer of deviating storage periods; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
Shop and e-commerce: We process our customers’ data to enable them to select, purchase or order the chosen products, goods and related services, as well as to pay for and deliver or perform them. If necessary for the execution of an order, we use service providers, in particular postal, forwarding and shipping companies, to carry out the delivery or execution to our customers. For payment processing, we use the services of banks and payment service providers. The required information is marked as such during the ordering or comparable purchasing process and includes the information required for delivery or provision and billing, as well as contact information to be able to consult if necessary; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
Technical services: We process the data of our customers and clients (hereinafter collectively referred to as “customers”) in order to enable them to select, purchase or commission the chosen services or works and related activities, as well as to pay for and provide or perform them.
The required information is marked as such in the context of the order, purchase or comparable conclusion of contract and includes the information necessary for the provision of services and billing as well as contact information in order to be able to consult if necessary. Insofar as we gain access to information of end customers, employees or other persons, we process this in accordance with legal and contractual requirements;
Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
Providers and services used in the course of business activities
In the course of our business activities, we use, in compliance with legal requirements, additional services, platforms, interfaces or plug-ins from third-party providers (short “services”). Their use is based on our interests in the proper, lawful and economical management of our business operations and our internal organization.
Types of data processed: Inventory data (e.g., names, addresses); payment data (e.g., bank details, invoices, payment history); contact data (e.g., email, telephone numbers); content data (e.g., entries in online forms). Contract data (e.g., subject matter of contract, term, customer category).
Data subjects: Customers; interested parties; users (e.g., website visitors, users of online services). Business and contractual partners.
Purposes of processing: Provision of contractual services and fulfillment of contractual obligations. Office and organizational procedures.
Legal bases: Legitimate interests (Art. 6(1)(f) GDPR).
Further notes on processing operations, procedures and services:
JTL Wawi: Enterprise resource planning system.
Payment procedures
In the context of contractual and other legal relationships, due to legal obligations or otherwise on the basis of our legitimate interests, we offer data subjects efficient and secure payment options and, for this purpose, use additional service providers besides banks and credit institutions (collectively “payment service providers”).
The data processed by the payment service providers includes inventory data such as name and address, bank details such as account numbers or credit card numbers, passwords, TANs and checksums, as well as contract, total and recipient-related details. The information is required to carry out the transactions. However, the entered data is processed only by the payment service providers and stored by them. That is, we do not receive any account- or credit card-related information, but only information with a confirmation or negative notification of the payment. Under certain circumstances, the data is transmitted by the payment service providers to credit agencies. This transmission aims at identity and credit checks. For this, we refer to the terms and conditions and data protection notices of the payment service providers.
For payment transactions, the terms and conditions and data protection notices of the respective payment service providers, which can be accessed within the respective websites or transaction applications, apply. We also refer to these for further information and assertion of rights of withdrawal, access and other data subject rights.
Types of data processed: Inventory data (e.g., names, addresses); payment data (e.g., bank details, invoices, payment history); contract data (e.g., subject matter of contract, term, customer category); usage data (e.g., websites visited, interest in content, access times). Meta, communication and procedural data (e.g., IP addresses, timestamps, identifiers, consent status).
Data subjects: Customers. Interested parties.
Purposes of processing: Provision of contractual services and fulfillment of contractual obligations.
Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
Further notes on processing operations, procedures and services:
Klarna: Payment services (technical connection of online payment methods); Service provider: Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR); Website: https://www.klarna.com/de Privacy notice: https://www.klarna.com/de/datenschutz
PayPal: Payment services (technical connection of online payment methods) (e.g., PayPal, PayPal Plus, Braintree); Service provider: PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR); Website: https://www.paypal.com/de Privacy notice: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
Stripe: Payment services (technical connection of online payment methods); Service provider: Stripe, Inc., 510 Townsend Street, San Francisco, CA 94103, USA; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR); Website: https://stripe.com ; Privacy notice: https://stripe.com/de/privacy
Basis for third-country transfer: EU–US Data Privacy Framework (DPF).
Provision of the online offering and web hosting
We process users’ data in order to be able to provide them with our online services. For this purpose, we process the user’s IP address, which is necessary to transmit the content and functions of our online services to the user’s browser or end device.
Types of data processed: Usage data (e.g., websites visited, interest in content, access times). Meta, communication and procedural data (e.g., IP addresses, timestamps, identifiers, consent status).
Data subjects: Users (e.g., website visitors, users of online services).
Purposes of processing: Provision of our online offering and user-friendliness; information technology infrastructure (operation and provision of information systems and technical devices (computers, servers, etc.)). Security measures.
Legal bases: Legitimate interests (Art. 6(1)(f) GDPR).
Further notes on processing operations, procedures and services:
Provision of online offering on rented storage space: For the provision of our online offering, we use storage space, computing capacity and software that we rent or otherwise obtain from a corresponding server provider (also called “web host”); Legal bases: Legitimate interests (Art. 6(1)(f) GDPR).
Collection of access data and log files: Access to our online offering is logged in the form of so-called “server log files.” Server log files may include the address and name of the retrieved websites and files, date and time of retrieval, transferred data volumes, report on successful retrieval, browser type and version, the user’s operating system, referrer URL (the previously visited page), and IP addresses and the requesting provider as a rule. Server log files can be used for security purposes, e.g., to avoid overloading the servers (especially in the case of abusive attacks, so-called DDoS attacks), and on the other hand to ensure the utilization of the servers and their stability; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR). Deletion of data: Log file information is stored for a maximum of 30 days and then deleted or anonymized. Data whose further retention is required for evidentiary purposes is excluded from deletion until the respective incident has been finally clarified.
Contact and request management
When contacting us (e.g., by post, contact form, email, telephone or via social media) and within the framework of existing user and business relationships, the information provided by the inquiring persons is processed insofar as this is necessary to respond to the contact inquiries and any requested measures.
Types of data processed: Contact data (e.g., email, telephone numbers); content data (e.g., entries in online forms); usage data (e.g., websites visited, interest in content, access times). Meta, communication and procedural data (e.g., IP addresses, timestamps, identifiers, consent status).
Data subjects: Communication partners.
Purposes of processing: Contact requests and communication; administration and response to inquiries; feedback (e.g., collecting feedback via online form). Provision of our online offering and user-friendliness.
Legal bases: Legitimate interests (Art. 6(1)(f) GDPR). Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
Further notes on processing operations, procedures and services:
Contact form: When users contact us via our contact form, email or other communication channels, we process the data provided to us in this context to handle the communicated concern; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR), legitimate interests (Art. 6(1)(f) GDPR).
Newsletter and electronic notifications
We send newsletters, emails and other electronic notifications (hereinafter “newsletter”) only with the consent of the recipients or a legal permission. If the contents of the newsletter are specifically described as part of a signup, they are decisive for the consent of the users. Otherwise, our newsletters contain information about our services and us.
To register for our newsletters, it is generally sufficient to provide your email address. However, we may ask you to provide a name, for the purpose of personal address in the newsletter, or further details, insofar as these are required for the purposes of the newsletter.
Double opt-in procedure: Registration for our newsletter generally takes place in a so-called double opt-in procedure. That is, after registration you will receive an email in which you are asked to confirm your registration. This confirmation is necessary so that no one can register with other people’s email addresses. The registrations for the newsletter are logged in order to be able to prove the registration process in accordance with legal requirements. This includes storing the time of registration and confirmation as well as the IP address. Changes to your data stored with the mailing service provider are also logged.
Deletion and restriction of processing: We may store unsubscribed email addresses for up to three years on the basis of our legitimate interests before we delete them, in order to be able to prove a previously given consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for deletion is possible at any time, provided that the existence of consent is confirmed at the same time. In the case of obligations to permanently observe objections, we reserve the right to store the email address solely for this purpose in a blocklist.
The logging of the signup procedure is based on our legitimate interests for the purpose of proving its proper execution. Insofar as we commission a service provider with the dispatch of emails, this is done on the basis of our legitimate interests in an efficient and secure sending system.
Contents:
Information about us, our services, promotions and offers.
Types of data processed: Inventory data (e.g., names, addresses); contact data (e.g., email, telephone numbers); meta, communication and procedural data (e.g., IP addresses, timestamps, identifiers, consent status). Usage data (e.g., websites visited, interest in content, access times).
Data subjects: Communication partners.
Purposes of processing: Direct marketing (e.g., by email or post).
Legal bases: Consent (Art. 6(1)(a) GDPR).
Option to object (opt-out): You can cancel the receipt of our newsletter at any time, i.e., withdraw your consents or object to further receipt. You will find a link to cancel the newsletter at the end of each newsletter or you can otherwise use one of the contact options mentioned above, preferably email.
Further notes on processing operations, procedures and services:
Measurement of open and click rates: The newsletters contain a so-called “web beacon,” i.e., a one-pixel file that is retrieved from our server when the newsletter is opened, or, if we use a mailing service provider, from their server. As part of this retrieval, technical information such as information about the browser and your system, as well as your IP address and the time of retrieval, is initially collected.
This information is used to technically improve our newsletter based on the technical data or the target groups and their reading behavior on the basis of their retrieval locations (which can be determined with the help of the IP address) or the access times. This analysis also includes determining whether the newsletters are opened, when they are opened, and which links are clicked. This information is assigned to individual newsletter recipients and stored in their profiles until it is deleted. The evaluations help us to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.
The measurement of open and click rates and the storage of the measurement results in the users’ profiles as well as their further processing are carried out on the basis of the users’ consent.
A separate withdrawal of success measurement is unfortunately not possible; in this case, the entire newsletter subscription must be canceled or objected to. In this case, the stored profile information will be deleted;
Legal bases: Consent (Art. 6(1)(a) GDPR).
Reminder emails for the order process: If users do not complete an order process, we can remind users of the order process by email and send them a link to continue it. This function can be useful, for example, if the purchase process could not be continued due to a browser crash, oversight or forgetting. Dispatch is based on consent, which users can withdraw at any time; Legal bases: Consent (Art. 6(1)(a) GDPR).
Web analysis, monitoring and optimization
Web analysis (also referred to as “reach measurement”) serves to evaluate the visitor flows of our online offering and can include behavior, interests or demographic information about visitors, such as age or gender, as pseudonymous values. With the help of reach analysis, we can, for example, recognize at what time our online offering or its functions or content are most frequently used or invite reuse. We can also understand which areas need optimization.
In addition to web analysis, we can also use test procedures to test and optimize different versions of our online offering or its components.
Unless otherwise stated below, profiles can be created for these purposes, i.e., data summarized for a usage process, and information can be stored in a browser or end device and read from it. The collected information includes, in particular, visited websites and used elements there as well as technical information such as the used browser, the computer system used and information on usage times. Insofar as users have agreed to the collection of their location data to us or to the providers of the services we use, location data can also be processed.
Users’ IP addresses are also stored. However, we use IP masking procedures (i.e., pseudonymization by shortening the IP address) to protect users. In general, no clear data of users (such as email addresses or names) is stored within the framework of web analysis, A/B testing and optimization, but pseudonyms. That is, we and the providers of the software used do not know the actual identity of the users, but only the information stored in their profiles for the purposes of the respective procedures.
Types of data processed: Usage data (e.g., websites visited, interest in content, access times). Meta, communication and procedural data (e.g., IP addresses, timestamps, identifiers, consent status).
Data subjects: Users (e.g., website visitors, users of online services).
Purposes of processing: Remarketing; audience building; reach measurement (e.g., access statistics, recognition of returning visitors); profiles with user-related information (creating user profiles). Provision of our online offering and user-friendliness.
Security measures: IP masking (pseudonymization of the IP address).
Legal bases: Consent (Art. 6(1)(a) GDPR). Legitimate interests (Art. 6(1)(f) GDPR).
Further notes on processing operations, procedures and services:
Google Analytics 4: We use Google Analytics to measure and analyze the use of our online offering on the basis of a pseudonymous user identification number. This identification number does not contain any unique data, such as names or email addresses. It serves to assign analysis information to an end device in order to recognize which content users have accessed within one or various usage processes, which search terms they have used, accessed again or interacted with our online offering. The time of use and its duration are also stored, as well as the sources of users that refer to our online offering and technical aspects of their end devices and browsers. Pseudonymous profiles of users are created with information from the use of various devices, whereby cookies may be used. Google Analytics does not log or store individual IP addresses for EU users. However, Analytics provides rough geographic location data by deriving the following metadata from IP addresses: city (and the derived latitude and longitude of the city), continent, country, region, subcontinent (and ID-based counterparts). For EU traffic, IP address data is used exclusively for this derivation of geolocation data before it is immediately deleted. It is not logged, is not accessible, and is not used for further purposes. When Google Analytics collects measurement data, all IP queries are performed on EU-based servers before traffic is forwarded to Analytics servers for processing; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://marketingplatform.google.com/intl/de/about/analytics/ Privacy policy: https://policies.google.com/privacy; Data processing agreement: https://business.safety.google/adsprocessorterms/; Basis for third-country transfer: EU–US Data Privacy Framework (DPF), Standard Contractual Clauses (https://business.safety.google/adsprocessorterms); Option to object (opt-out): Opt-out plugin: https://tools.google.com/dlpage/gaoptout?hl=de, settings for the display of ads: https://adssettings.google.com/authenticated. Further information: https://privacy.google.com/businesses/adsservices (types of processing as well as processed data).
Audience building with Google Analytics: We use Google Analytics to display the ads placed within Google’s advertising services and its partners only to those users who have also shown an interest in our online offering or who have certain characteristics (e.g., interests in certain topics or products, which are determined based on the websites visited) that we transmit to Google (so-called “remarketing” or “Google Analytics Audiences”). With the help of remarketing audiences, we also want to ensure that our ads correspond to the potential interest of users; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal bases: Consent (Art. 6(1)(a) GDPR); Website: https://marketingplatform.google.com, Legal bases: https://business.safety.google/adsprocessorterms/, Privacy policy: https://policies.google.com/privacy Data processing agreement: https://business.safety.google/adsprocessorterms/, Basis for third-country transfer: EU–US Data Privacy Framework (DPF); Further information: Types of processing as well as processed data: https://privacy.google.com/businesses/adsservices. Data processing terms for Google advertising products and Standard Contractual Clauses for third-country transfers of data: https://business.safety.google/adsprocessorterms. Google Analytics in consent mode: In consent mode, users’ personal data is processed by Google for measurement and advertising purposes, depending on the users’ consent. Consent is obtained from users in the context of our online services. If users’ consent is completely absent, the data will only be processed at an aggregated level (i.e., not assigned to individual users and summarized). If the consent only includes statistical measurement, no personal data of users will be processed for ad delivery or measuring advertising success (so-called “conversion”); Legal bases: Consent (Art. 6(1)(a) GDPR). Website: https://support.google.com/analytics/answer/9976101?hl=de.
Google Tag Manager: Google Tag Manager is a solution with which we can manage so-called website tags via an interface and thus integrate other services into our online offering (for this, reference is made to further information in this privacy policy). With the Tag Manager itself (which implements the tags), e.g., no profiles of users are created or cookies stored. Google only learns the user’s IP address, which is necessary to run the Google Tag Manager; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal bases: Consent (Art. 6(1)(a) GDPR); Website: https://marketingplatform.google.com; Privacy policy: https://policies.google.com/privacy Data processing agreement: https://business.safety.google/adsprocessorterms Basis for third-country transfer: EU–US Data Privacy Framework (DPF), Standard Contractual Clauses (https://business.safety.google/adsprocessorterms).
Matomo: Matomo is software used for web analysis and reach measurement purposes. In the course of using Matomo, cookies are generated and stored on the users’ end device. The data of users collected in the course of using Matomo is processed only by us and is not shared with third parties. Cookies are stored for a maximum period of 13 months: https://matomo.org/faq/general/faq_146/ Legal bases: Consent (Art. 6(1)(a) GDPR). Deletion of data: The cookies have a storage duration of a maximum of 13 months.
Online marketing
We process personal data for the purposes of online marketing, which may include, in particular, the marketing of advertising spaces or the display of advertising and other content (collectively referred to as “content”) based on potential interests of users and the measurement of their effectiveness.
For these purposes, so-called user profiles are created and stored in a file (so-called “cookie”) or similar procedures are used by means of which the information relevant for the display of the aforementioned content is stored for the user. This information may include, for example, viewed content, visited websites, used online networks, but also communication partners and technical information such as the browser used, the computer system used as well as information on usage times and used functions. Insofar as users have consented to the collection of their location data, these can also be processed.
Users’ IP addresses are also stored. However, we use available IP masking procedures (i.e., pseudonymization by shortening the IP address) to protect users. In general, no clear data of users (such as email addresses or names) is stored within the framework of online marketing procedures, but pseudonyms. That is, we and the providers of online marketing procedures do not know the actual identity of the users, but only the information stored in their profiles.
The information in the profiles is generally stored in the cookies or by means of similar procedures. These cookies can later generally also be read on other websites that use the same online marketing procedure, for the purpose of displaying content, analyzed as well as supplemented with further data and stored on the server of the online marketing provider.
In exceptional cases, clear data may be assigned to the profiles. This is the case if users, for example, are members of a social network whose online marketing procedure we use and the network links the users’ profiles with the aforementioned information. We ask you to note that users may make additional arrangements with the providers, e.g., by consenting during registration.
We generally only gain access to aggregated information about the success of our advertisements. However, within the framework of so-called conversion measurements, we can check which of our online marketing procedures have led to a so-called conversion, i.e., for example, to a conclusion of a contract with us. Conversion measurement is used solely to analyze the success of our marketing measures.
Unless otherwise stated, please assume that used cookies are stored for a period of two years.
Types of data processed: Content data (e.g., entries in online forms); usage data (e.g., websites visited, interest in content, access times); meta, communication and procedural data (e.g., IP addresses, timestamps, identifiers, consent status); event data (Facebook) (“event data” are data that can be transmitted by us to Facebook via the Facebook pixel (via apps or in other ways) and relate to persons or their actions; the data includes, for example, information about visits to websites, interactions with content, functions, installations of apps, purchases of products, etc.; event data is processed for the purpose of audience formation for content and advertising information (custom audiences). Event data does not include the actual content (such as written comments), no login information and no contact information (i.e., no names, email addresses and telephone numbers). Event data is deleted by Facebook after a maximum of two years, and the audiences formed from it upon deletion of our Facebook account).
Data subjects: Users (e.g., website visitors, users of online services).
Purposes of processing: Reach measurement (e.g., access statistics, recognition of returning visitors); tracking (e.g., interest/behavior-based profiling, use of cookies); conversion measurement (measurement of the effectiveness of marketing measures); audience building; marketing; profiles with user-related information (creating user profiles); provision of our online offering and user-friendliness. Remarketing.
Security measures: IP masking (pseudonymization of the IP address).
Legal bases: Consent (Art. 6(1)(a) GDPR). Legitimate interests (Art. 6(1)(f) GDPR).
Option to object (opt-out): We refer to the data protection notices of the respective providers and the options to object (so-called “opt-out”) given for the providers. If no explicit opt-out option is provided, there is the possibility to disable cookies in your browser settings. However, this may restrict functions of our online offering. We therefore additionally recommend the following opt-out options, which are offered collectively for respective regions:
a) Europe: https://www.youronlinechoices.eu
b) Canada: https://www.youradchoices.ca/choices
c) USA: https://www.aboutads.info/choices
d) Cross-regional: https://optout.aboutads.info
Further notes on processing operations, procedures and services:
Meta Pixel and audience building (Custom Audiences): With the help of the Meta Pixel (or comparable functions for transmitting event data or contact information via interfaces in apps), it is possible for the company Meta to determine visitors to our online offering as a target group for the display of ads (so-called “Meta Ads”). Accordingly, we use the Meta Pixel to display the Meta Ads placed by us only to those users on Meta’s platforms and within the services of partners cooperating with Meta (so-called “Audience Network” https://www.facebook.com/audiencenetwork/ who have also shown an interest in our online offering or who have certain characteristics (e.g., interest in certain topics or products, which become evident based on the websites visited) that we transmit to Meta (so-called “Custom Audiences”). With the help of the Meta Pixel, we also want to ensure that our Meta Ads correspond to the potential interest of users and are not annoying. With the help of the Meta Pixel, we can also track the effectiveness of the Meta Ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Meta Ad (so-called “conversion measurement”); Service provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; Legal bases: Consent (Art. 6(1)(a) GDPR); Website: https://www.facebook.com Privacy policy: https://www.facebook.com/about/privacy Data processing agreement: https://www.facebook.com/legal/terms/dataprocessingBasis for third-country transfer: EU–US Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.facebook.com/legal/EU_data_transfer_addendum Further information: Event data of users, i.e., behavioral and interest information, is processed for the purposes of targeted advertising and audience building on the basis of the joint controller agreement (“Controller Addendum,” https://www.facebook.com/legal/controller_addendum Joint responsibility is limited to the collection and transmission of data to Meta Platforms Ireland Limited, a company based in the EU. Further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, which in particular concerns the transmission of the data to the parent company Meta Platforms, Inc. in the USA (based on the Standard Contractual Clauses concluded between Meta Platforms Ireland Limited and Meta Platforms, Inc.).
Facebook ads: Placement of advertisements within the Facebook platform and evaluation of ad results; Service provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.facebook.com Privacy policy: https://www.facebook.com/about/privacy Basis for third-country transfer: EU–US Data Privacy Framework (DPF); Option to object (opt-out): We refer to the privacy and advertising settings in the users’ profile on the Facebook platforms as well as within Facebook’s consent procedures and Facebook’s contact options for exercising rights of access and other data subject rights in Facebook’s privacy policy. Further information: Event data of users, i.e., behavioral and interest information, is processed for the purposes of targeted advertising and audience building on the basis of the joint controller agreement (“Controller Addendum,” https://www.facebook.com/legal/controller_addendum Joint responsibility is limited to the collection and transmission of data to Meta Platforms Ireland Limited, a company based in the EU. Further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, which in particular concerns the transmission of the data to the parent company Meta Platforms, Inc. in the USA (based on the Standard Contractual Clauses concluded between Meta Platforms Ireland Limited and Meta Platforms, Inc.).
Google Ads and conversion measurement: Online marketing procedure for the purpose of placing content and ads within the service provider’s advertising network (e.g., in search results, in videos, on websites, etc.) so that they are displayed to users who likely have an interest in the ads. In addition, we measure the conversion of the ads, i.e., whether users have interacted with the ads and used the advertised offers (so-called conversion). However, we only receive anonymous information and no personal information about individual users; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal bases: Consent (Art. 6(1)(a) GDPR), legitimate interests (Art. 6(1)(f) GDPR); Website: https://marketingplatform.google.com Privacy policy: https://policies.google.com/privacy Basis for third-country transfer: EU–US Data Privacy Framework (DPF); Further information: Types of processing as well as processed data: https://privacy.google.com/businesses/adsservices Data processing terms between controllers and Standard Contractual Clauses for third-country transfers of data: https://business.safety.google/adscontrollerterms Google Ads Remarketing: Google remarketing, also called retargeting, is a technology with which users who use an online service are included in a pseudonymous remarketing list, so that users can be shown ads on other online offerings based on their visit to the online service; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Legal bases: Consent (Art. 6(1)(a) GDPR); Website: https://marketingplatform.google.com Privacy policy: https://policies.google.com/privacy Basis for third-country transfer: EU–US Data Privacy Framework (DPF); Further information: Types of processing as well as processed data: https://privacy.google.com/businesses/adsservices Data processing terms between controllers and Standard Contractual Clauses for third-country transfers of data: https://business.safety.google/adscontrollerterms
Enhanced conversions for Google Ads: When customers click on our Google ads and subsequently use the advertised service (so-called “conversion”), the data entered by the user, such as email address, name, residential address or telephone number, can be transmitted to Google. The hash values are then matched with existing Google accounts of the users in order to better evaluate and improve users’ interaction with the ads (e.g., clicks or views) and thus their performance; Legal bases: Consent (Art. 6(1)(a) GDPR). Website: https://support.google.com/google-ads/answer/9888656
Customer reviews and rating procedures
We participate in review and rating procedures to evaluate, optimize and promote our services. If users rate us via the participating review platforms or procedures or otherwise provide feedback, the providers’ terms and conditions or terms of use and data protection notices apply in addition. As a rule, submitting a review also requires registration with the respective providers.
To ensure that the reviewing persons have actually used our services, we transmit, with the customers’ consent, the data required for this purpose with regard to the customer and the service used to the respective review platform (including name, email address and order number or item number). This data is used solely to verify the authenticity of the user.
Types of data processed: Contract data (e.g., subject matter of contract, term, customer category); usage data (e.g., websites visited, interest in content, access times). Meta, communication and procedural data (e.g., IP addresses, timestamps, identifiers, consent status).
Data subjects: Customers. Users (e.g., website visitors, users of online services).
Purposes of processing: Feedback (e.g., collecting feedback via online form). Marketing.
Legal bases: Legitimate interests (Art. 6(1)(f) GDPR).
Presences in social networks (social media)
We maintain online presences within social networks and process users’ data in this context in order to communicate with the users active there or to provide information about us.
We point out that data of users may be processed outside the area of the European Union. This may pose risks for users because, for example, the enforcement of users’ rights could be made more difficult.
Furthermore, users’ data within social networks is generally processed for market research and advertising purposes. For example, usage profiles can be created based on users’ usage behavior and the resulting interests. The usage profiles can in turn be used to display, for example, advertisements inside and outside the networks that presumably correspond to the users’ interests. For these purposes, cookies are generally stored on the users’ computers, in which the usage behavior and interests of the users are stored. Furthermore, data can also be stored in the usage profiles independently of the devices used by the users (especially if the users are members of the respective platforms and are logged in there).
For a detailed description of the respective forms of processing and the options to object (opt-out), we refer to the privacy policies and information provided by the operators of the respective networks.
Also in the case of access requests and the exercise of data subjects’ rights, we point out that these can most effectively be asserted with the providers. Only the providers have access to the users’ data in each case and can take direct appropriate measures and provide information. If you still need help, you can contact us.
Types of data processed: Contact data (e.g., email, telephone numbers); content data (e.g., entries in online forms); usage data (e.g., websites visited, interest in content, access times). Meta, communication and procedural data (e.g., IP addresses, timestamps, identifiers, consent status).
Data subjects: Users (e.g., website visitors, users of online services).
Purposes of processing: Contact requests and communication; feedback (e.g., collecting feedback via online form). Marketing.
Legal bases: Legitimate interests (Art. 6(1)(f) GDPR).
Further notes on processing operations, procedures and services:
Instagram: Social network; Service provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.instagram.comPrivacy policy: https://instagram.com/about/legal/privacy
Facebook Pages: Profiles within the social network Facebook – We are jointly responsible with Meta Platforms Ireland Limited for the collection (but not the further processing) of data of visitors to our Facebook page (so-called “fan page”). This data includes information about the types of content that users view or interact with, or the actions they take (see under “Things you and others do and provide” in the Facebook Data Policy: https://www.facebook.com/policy as well as information about the devices used by the users (e.g., IP addresses, operating system, browser type, language settings, cookie data; see under “Device Information” in the Facebook Data Policy: https://www.facebook.com/policy As explained in the Facebook Data Policy under “How do we use this information?”, Facebook also collects and uses information to provide analytics services, so-called “Page Insights,” for page operators, so that they can obtain insights into how people interact with their pages and with the content associated with them. We have concluded a special agreement with Facebook (“Information about Page Insights,” https://www.facebook.com/legal/terms/page_controller_addendum which, in particular, regulates which security measures Facebook must observe and in which Facebook has agreed to fulfill the rights of data subjects (i.e., users can, for example, direct requests for information or deletion directly to Facebook). The rights of users (in particular to access, deletion, objection and complaint to the competent supervisory authority) are not restricted by the agreements with Facebook. Further information can be found in the “Information about Page Insights” (https://www.facebook.com/legal/terms/information_about_page_insights_data Service provider: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.facebook.com Privacy policy: https://www.facebook.com/about/privacy Basis for third-country transfer: EU–US Data Privacy Framework (DPF), Standard Contractual Clauses (https://www.facebook.com/legal/EU_data_transfer_addendum Further information: Joint controller agreement: https://www.facebook.com/legal/terms/
Joint responsibility is limited to the collection and transmission of data to Meta Platforms Ireland Limited, a company based in the EU. Further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, which in particular concerns the transmission of the data to the parent company Meta Platforms, Inc. in the USA (based on the Standard Contractual Clauses concluded between Meta Platforms Ireland Limited and Meta Platforms, Inc.).
Plugins and embedded functions as well as content
We integrate functional and content elements into our online offering that are obtained from the servers of their respective providers (hereinafter referred to as “third-party providers”). These can be, for example, graphics, videos or city maps (hereinafter uniformly referred to as “content”).
Integration always requires that the third-party providers of this content process the users’ IP address, since they could not send the content to the users’ browser without the IP address. The IP address is therefore required for the display of this content or functions. We endeavor to use only such content whose respective providers use the IP address solely for the delivery of the content. Third-party providers may also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. Through the “pixel tags,” information such as visitor traffic on the pages of this website can be evaluated. The pseudonymous information can also be stored in cookies on the users’ device and may contain, among other things, technical information about the browser and operating system, referring websites, time of visit as well as further information on the use of our online offering and may also be combined with such information from other sources.
Types of data processed: Usage data (e.g., websites visited, interest in content, access times); meta, communication and procedural data (e.g., IP addresses, timestamps, identifiers, consent status). Location data (information on the geographic position of a device or person).
Data subjects: Users (e.g., website visitors, users of online services).
Purposes of processing: Provision of our online offering and user-friendliness.
Legal bases: Legitimate interests (Art. 6(1)(f) GDPR).
Further notes on processing operations, procedures and services:
Google Maps: We integrate the maps of the “Google Maps” service of the provider Google. The data processed may include, in particular, IP addresses and location data of the users; Service provider: Google Cloud EMEA Limited, 70 Sir John Rogerson’s Quay, Dublin 2, Ireland; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://mapsplatform.google.com/Privacy policy: https://policies.google.com/privacy Basis for third-country transfer: EU–US Data Privacy Framework (DPF).
Amendment and update of the privacy policy
We ask you to regularly inform yourself about the content of our privacy policy. We adapt the privacy policy as soon as changes to the data processing carried out by us make this necessary. We will inform you as soon as your cooperation (e.g., consent) or other individual notification becomes necessary as a result of the changes.
If we provide addresses and contact information of companies and organizations in this privacy policy, please note that addresses may change over time and we therefore ask you to check the information before contacting them.
